Join BONAFIDE Media & PR’s Jessie Cayabo for a deep dive into the communications strategies behind the evolution of two Edmonton-based culinary treasures, SABOR Restaurant and the Italian Centre Shop.
Learn how research, branding overhauls, program development, social media, content creation, relationship building and a spoonful of common sense acted as the recipe for success for two local business owners and how leveraging traditional and non-traditional marketing tactics motivates purchase and builds loyalty.
What will you walk away with... - How to motivate consumers using a combination of traditional and non-traditional marketing tactics
- How to determine if a client is REALLY camera ready for the spotlight.
- Influencer or Freeloader? Skim the fat - determine who brings most value to your brand and how they do it.